April’s Philosophy


In my 30 years of experience, I have come to the conclusion that most people don’t have problems in their business, they have personal roadblocks in their life that are reflected in their business.

Successful Businesses

“Your business will only grow as big as you are”

Having a successful business is more about psychology than it is about finding technical advantages, utilizing the latest marketing trends and business strategies.

When something doesn’t work, business owners typically only look internally to solve the problem. They feel it may be the staff or the company they outsourced, and end up spending hours trying to figure out what went wrong, all the while getting more frustrated.

In my experience, businesses will often look to continue spending valuable time and money on trying new things, with no plan, strategy, or measurement in place.

Business owners ignore the most crucial part of their business -THEMSELVES.

The Truth Most Business Owners Don’t Want to Hear

Your Business is a Direct Reflection of Yourself

Have you ever wondered why other businesses in your industry are continuously outperforming yours?  

If something is happening in your business, whether it’s good or bad, chances are it’s happening in your personal life as well. 

What I have experienced and witnessed is there are no amount of business strategies that will solve personal growth problems appearing in your business

The only way to fix these problems is to solve them personally.  

It’s easier than you think – all you need is some support and guidance.


“I can say with conviction that April succeeds where most will fail”

I’ve worked with April Cummins for a number of years. April’s tenacious single minded determination to drive a company has inspired many who know her. April’s passion for business is grounded with a genuine personality and sincere interest in her clients, staff and family, which will set her apart from many in business.

Don A