The Most Common Lies Business Owners Tell Themselves

by April Cummins

“You can lie to me, but you can’t lie to yourself” is an adage that sounds true, but really isn’t. We can lie to ourselves pretty easily. At some point, we start to believe our own lies, which can lead to some pretty bad decisions. Here some of the most common lies business owners tell themselves so you can distinguish between what’s fact and fiction. 

Everyone will love your ideas

It’s natural to be optimistic about your business ideas, but if you tend to think that everyone will love them, no matter what they are, then you’re likely in for a rude awakening. Not to mention the fact that it can lead to costly investments and time wasted on something that nobody wanted or needed in the first place…..

It’s important to be open-minded and willing to take risks, but it’s even MORE important to realize that not all of your ideas are going to succeed. 

That doesn’t mean you should give up on them, but rather, learn how to separate yourself from them in order to stay objective and make better decisions down the road.

You can do it all alone

As much as we want to think that we are superheroes with unlimited capabilities, the truth is that no one person can do everything…. 

You need help and support from other people if you want your business to grow – whether it’s finding a mentor or bringing on additional team members. There’s no shame in admitting that you need help and oftentimes, it’s the best decision you can make for your business.

“If I work hard, I’ll succeed” 

This one is a difficult lie to shake because it’s essentially part of our culture – “working hard always brings the reap of success.” We all have at least one friend who’s always at work, yet seems like they’re struggling to make ends meet…..

Hard work is important, but in business, you also need to be smart about the decisions you make. Work smarter, not harder.

Nobody “gets me” and I’m all alone

There are 7.53 billion people on Earth…..Some are bound to understand you. 

Running a business can be a lonely job, and it’s easy to feel like you’re the only one who gets it. 

This, of course, is not true and you can connect with other entrepreneurs to see if everything you’re experiencing is normal.

There’s not enough hours in the day

Running a business is demanding, and can often make you feel as though you don’t have enough time to handle the problems that appear at work – let alone make it to your friends’ birthday party on a Thursday night. 

But be honest. There’s always time for everything if you plan ahead.

How many of these lies have you told yourself?

Don’t worry, you’re not the only business owner that is fooling him/herself. 

Being aware of them is one step forward to renouncing this way of thinking and helping you get closer to achieving your goals!

The bottom line is this: if you feel like your business is affecting your mental health or you feel like you’re lying to yourself about the stability of your company, I have something for you…

Book a FREE Breakthrough Session

During this 30-minute call, I will go over all aspects of your business and start discussing a strategy we can implement to take control of your life and create the freedom you’ve always wanted.

April Cummins

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